President’s Dinner – an unchosen concept
July 29, 2025
Here at Brand By Name, we’ve always believed that every person is creative.
Some of us do something ’creative’ as a job. Some of you in so-called ‘non-creative’ jobs use creativity in your work, your hobbies, the place you live in, or the way you diarise (bullet journalers, I’m looking at you).
At times, our well of creativity is completely drained by doing it for a job, and there’s not much left for personal creativity.
A designer in our network recently shared this video—Ethan Hawke talks about the importance of creativity, and why art is so important during major life event events.
It’s not long (9mins) and is filmed in a cosy cabin rather than on a TED stage.
We recommend it if you’re feeling a little drained by the world.
It’s that time of year when we start looking forward to the end of the working year, changes in the seasons, and celebrations over the New year…
Sometimes it can be hard to think of Christmas Cards (especially when the holiday season is months away). So we present a few ideas to get your creative minds sparking…
For the 2024 President’s Dinner event at State Library Victoria, we created two visual concepts.
This is the concept that didn’t make the cut, and we share some of the additional printing and finishing details.
We have 3 rules when designing merch / swag / promotional gifts: 1. Sustainable
2. Usable
3. Quality
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
Email hello@brandbyname.com.au
or call +61 3 8658 7744
105 Wellington St,
St Kilda VIC 3182
© 2025 Brand by Name™
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