
Australia’s Vegemite Museum opens
The newly-opened Cyril Callister museum in the small Victorian town of Beaufort commemorates the inventor of Vegemite.
WAFEX is a leading export flower company with over 200 suppliers covering both the east and west coasts of Australia. They utilise email marketing to reach out to customers and suppliers.
Using an email newsletter template created by Brand by Name, Wafex distributes a monthly news update to subscribers, featuring company news announcements, seasonal flower updates and staff profiles.
Once an email is sent, real-time information about readership is instantly available:
– Detailed percentage reports of ‘Open’ and ‘Click’ rates
– A ‘Click’ map showing the most popular links from each newsletter
– Comparison figures to previous newsletters
– Comparison figures to industry averages
– Where readers are geographically located
– Google Analytics link tracking from your company’s website
The WAFEX monthly newsletter helps keep the brand top of mind with their clients and suppliers. The measurement metrics ensure that WAFEX can monitor most popular newsletter articles and adjust future content accordingly.
Take a look at a WAFEX newsletter.
Why not talk to us about creating an email marketing campaign for your brand? Or subscribe to our monthly newsletter Brand News. It’s a collection of our latest work, client news and interesting design-related links.
The newly-opened Cyril Callister museum in the small Victorian town of Beaufort commemorates the inventor of Vegemite.
When we asked 27 regular punters to name iconic Australian retail brands, we were shocked by the result.
This one simple thing can set your brand apart from 99% of your competitors
There’s much more to AI tech than just words. Take a look at Soundraw, Gigapixel, Poe, Dall-e, Midjourney, Lexica and Astria.
A recent episode of HBO’s Succession features a cringe-inducing scene for designers.
Whether you’re a fan of Parks and Recreation, a Marvel nerd or just someone who likes floating Elmos, here’s a few television/movie-related Zoom virtual backgrounds to brighten up your work calls.
Subscribe to our quarterly newsletter — Brand News — filled with Design tips, Creativity hacks, Brand news and Design-related goodness.
It’s short and sweet. Estimated reading time < 90 seconds…