Keith Haring would not approve
February 28, 2024
In the beginning, it’s all sunshine and roses and possibilities, ie. the ‘research’ or ‘ideas’ phase of designing a logo.
After a while you learn more about the other person. In design terms, this is when you throw out ideas that aren’t working and resolve the final concepts.
Date a for a few years and move in together?
Translation : the client takes a look, there’s some back-and-forth with the chosen concept until you have a brand spanking new identity.
If you still like your logo after, say, five years, you’re in for the long haul. Get married. Buy a dog. Start a plant collection.
Happy Valentine’s Day all…
It’s that time of year when we start looking forward to the end of the working year, changes in the seasons, and celebrations over the New year…
Sometimes it can be hard to think of Christmas Cards (especially when the holiday season is months away). So we present a few ideas to get your creative minds sparking…
For the 2024 President’s Dinner event at State Library Victoria, we created two visual concepts.
This is the concept that didn’t make the cut, and we share some of the additional printing and finishing details.
We have 3 rules when designing merch / swag / promotional gifts: 1. Sustainable
2. Usable
3. Quality
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
Email hello@brandbyname.com.au
or call +61 3 8658 7744
105 Wellington St,
St Kilda VIC 3182
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