1. Write a blog post
– record a podcast about the same topic
– create a carousel for Linkedin
– produce 5 or 10 social images
It’s exhausting just thinking about it.
On your website, you’ll probably have a blog (for fancy-pants types, a ‘journal’). Google no longer penalises for duplicating content, so take advantage of it.
Assuming you regularly post to Linkedin, Instagram, Facebook or Tik Tok, you have content you’ve already written.
Hopefully you also have a way to see the results of those posts (reach, impressions, clicks and so forth). Nothing fancy, it can simply be an old-school spreadsheet.
– Look through the spreadsheet
– Pick a post
– Tweak it as necessary eg. SEO, keywords
– Chuck it up on your website
This keeps content on your website changing regularly (extra points from Google). Plus, less looking at a blank page, trying to find inspiration for your next post.
Win-win!
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
Whilst we can’t claim to be experts, we know a thing or two about branding events. Here are 3 simple ideas to help you make your budget $$$ go far.
What’s the most important thing you need to know about Brand Guidelines? Would it surprise you to discover they’re like a recipe book?
The Redmond Barry Society encourages supporters to consider leaving a gift in their Wills. A black tie event was held at the Library to celebrate the society and its donors.
When a client asks for a change you think is going to look awful, you can try to talk them out of it. Sometimes, you end up sounding defensive, even if you’re not meaning to.
I’ve kept this magazine article since 1993, and now I know why. On the cover, Jeff Kennett (the Victorian Premier at the time) stood naked, addressing a crowd of people. My eyes were telling me one thing. My brain was telling me it couldn’t be true.
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