How to design merch your customers will keep
June 26, 2025
Put the end user in the driving seat.
Think about the last website you visited. Did you read the entire About page? 🙋
Or all the text when you bought tickets to a music gig? 🤔
That’s right, you didn’t.
Whatever you’re trying to communicate, it’s not about you.
It’s always about them.
You’re simply the passenger along for the ride.
Design for your end user.
We have 3 rules when designing merch / swag / promotional gifts: 1. Sustainable
2. Usable
3. Quality
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
Whilst we can’t claim to be experts, we know a thing or two about branding events. Here are 3 simple ideas to help you make your budget $$$ go far.
What’s the most important thing you need to know about Brand Guidelines? Would it surprise you to discover they’re like a recipe book?
The Redmond Barry Society encourages supporters to consider leaving a gift in their Wills. A black tie event was held at the Library to celebrate the society and its donors.
Email hello@brandbyname.com.au
or call +61 3 9015 4014
105 Wellington St,
St Kilda VIC 3182
© 2025 Brand by Name™
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