
If you were a printer using the moveable type system developed by Johannes Gutenburg, a letter was referred as a ‘sort’. If you were ‘out of sorts’ you had run out of a letter you needed.
One of the most hated jobs was to distribute, or dis, the type, back into the case. The job was often given to an apprentice compositor.
Historically, blocks of type had to be set upside down and backwards. So a typesetter had to be careful to use the right letter, or receive a nasty surprise when the (at the time, very expensive) paper had to be thrown out because an incorrect letter had been selected.
So next time you have a few too many letter ‘E’s, remember those ems and ens.
An em is the width of an uppercase letter M, an en is the width of the capitol letter N.
We have 3 rules when designing merch / swag / promotional gifts: 1. Sustainable
2. Usable
3. Quality
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
Whilst we can’t claim to be experts, we know a thing or two about branding events. Here are 3 simple ideas to help you make your budget $$$ go far.
What’s the most important thing you need to know about Brand Guidelines? Would it surprise you to discover they’re like a recipe book?
The Redmond Barry Society encourages supporters to consider leaving a gift in their Wills. A black tie event was held at the Library to celebrate the society and its donors.
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