This one simple thing will set your brand apart from 99% of your competitors *

Lightbulb icon on a dark background

Here’s how. 👇

 

1. Go to Google Fonts

–  Click on the Filters button and select Serif, Slab Serif or Sans Serif
–  You’ll probably want to de-select Display, Handwriting, Monospace and Not text
–  Scroll through the font results
–  Pick one you like (make sure it has a few weights eg. Bold, Regular, Italic)
–  Follow the instructions to download it 

Screenshot of Google Fonts

2. Install on your computer

Try it out on a few documents and presentations. Maybe even your website.

Looks good?

3. Then install it on your team’s computers

Use it on every single branded thing you produce.

đź’Ą Bingo.

You look original. Different. Not like everyone else. đź‘€

It’s that simple.

Bonus #bossmove

Pdf anything you send externally, otherwise it will change to the recipient’s default font.

 
* Totally made-up statistic

Recent posts

Follow on Instagram

Connect on LinkedIn

Sign up to our newsletter

Email hello@brandbyname.com.au
or call +61 3 9015 4014

Level 35, 477 Collins Street
Melbourne VIC 3000

© 2021 Brand by Name™

Subscribe!

Subscribe to our quarterly newsletter — Brand News — filled with Design tips, Creativity hacks, Brand news and Design-related goodness.

It’s short and sweet. Estimated reading time < 90 seconds…