7 Useful AI tools (that aren’t ChatGPT) *
June 27, 2023
Why you should buy alternative versions of your business’ domain name
Typing ‘AGDA’ into an internet search bar usually leads to the Australian Graphic Design Association’s website. This time, it didn’t.
Instead, it turns out there’s an Australian Garage Door Association’s website (same acronym, different association).
One has the .com.au. The other has the .org.au.
If you need a reason to buy alternative versions of your business’ domain name, this might be #1.
Sure, you’re not likely to get these two organisations confused, but what if a competitor had the same business name, with a different domain suffix?
You may also like
Sick of that Zoom background you’ve had since forever?
April 3, 2023
Are you on top of your Digital Housekeeping?
August 31, 2022
Recent posts
Brand Guidelines are a recipe book
September 12, 2024
What’s the most important thing you need to know about Brand Guidelines? Would it surprise you to discover they’re like a recipe book?
Event collateral for the 2024 Redmond Barry Society Dinner at State Library Victoria
July 8, 2024
The Redmond Barry Society encourages supporters to consider leaving a gift in their Wills. A black tie event was held at the Library to celebrate the society and its donors.
Recycling is the new Repurposing
May 24, 2024
Remember when repurposing was *the* buzzword in your business networks? It’s exhausting just thinking about it. Here’s what to do instead.
If I had one piece of advice for young designers, it’s this: Show. Don’t tell
April 29, 2024
When a client asks for a change you think is going to look awful, you can try to talk them out of it. Sometimes, you end up sounding defensive, even if you’re not meaning to.
Jeff is undressed
April 16, 2024
I’ve kept this magazine article since 1993, and now I know why. On the cover, Jeff Kennett (the Victorian Premier at the time) stood naked, addressing a crowd of people. My eyes were telling me one thing. My brain was telling me it couldn’t be true.
ELMO’s 2024 HR Industry Benchmark Report
March 25, 2024
ELMO’s 2024 HR Industry Benchmark report is live. The report surveyed HR professionals across Australia and New Zealand to uncover trends, challenges and opportunities for 2024.
Email hello@brandbyname.com.au
or call +61 3 9015 4014
105 Wellington St,
St Kilda VIC 3182
© 2024 Brand by Name™
