What’s the most important thing you need to know about Brand Guidelines? Would it surprise you to discover they’re like a recipe book?
Brand Guidelines are a recipe book
2021 has been a big year for car rebrands
It’s interesting that so many have recently zhuzhed up their look this year. Take a look at new brands from Peugeot, Renault, General Motors and Kia.
Brand refresh vs. Brand re-do
From time-to-time, it can be tempting to throw out your existing logo and invest in a rebrand. Before you do, take a moment to reflect.