In corporate event branding, you’re often working with a company’s brand guidelines.
Event branding for the 2025 Keith Murdoch Oration at State Library Victoria
The 10% Myth
Have you ever heard ‘Change a logo by 10% and then you can legally use it’? We take a look at 2 examples involving Taylor Swift and Tabasco and explain why this is a myth.
What’s a simple way to stand out in a crowded marketplace?
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
Christmas Card Preparation Flow Chart
It’s that time of year when we start looking forward to the end of the working year, changes in the seasons, and celebrations over the New year…
Christmas idea starters
Sometimes it can be hard to think of Christmas Cards (especially when the holiday season is months away). So we present a few ideas to get your creative minds sparking…
How to design merch your customers will keep
We have 3 rules when designing merch / swag / promotional gifts: 1. Sustainable
2. Usable
3. Quality
What’s the 100% absolute, no-brainer, ride or die, super-important thing we aim for in every design project?
Whatever the brief is, it’s exactly the same. Every project. Every time. Every design. It‘s just one word.
2024 President’s Dinner event collateral
You never know where inspiration comes from : behind-the-scenes at a design project combining the vintage aesthetic of pre-1800 Japanese rare books, with a modern twist.
How to brand an event – on a budget
Whilst we can’t claim to be experts, we know a thing or two about branding events. Here are 3 simple ideas to help you make your budget $$$ go far.
Should you follow trends?
If you want your brand to outlast the latest zeitgeist, the answer is no.
