The ampersand’s curly, friendly nature makes it a favourite symbol of many a type enthusiast, whether amateur or professional. But where did it come from?
How To Brief Your Graphic Designer
You’ve got ideas in mind, but how do you share them with your designer? Will they be offended? How to brief your designer to explain what you want.
How business cards can make a big impact
Ethan Hawke gives you permission to be creative
Ethan Hawke talks about the importance of creativity, and why art is so important during major life event events.
Branding for the 2024 Olympic Games in Paris takes our breath away
It’s a huge challenge to create a brand for an event like the Olympics. It’s even more difficult when you factor in the stakeholders, committees, meetings, focus groups and opinions.
When to use an infographic?
Wondering when to use an infographic? Infographics were all the rage a few years ago, and they remain a highly effective marketing tool to this day. But is an infographic the right way to get your message across?
Petbarn updates their brand
Event branding for the 2019 Keith Murdoch Oration at State Library Victoria
Brand By Name worked with the amazing team at State Library Victoria, designing event collateral for the 2019 Keith Murdoch Oration.
Today should have been the day when all eyes were on Tokyo
On this day the Opening Ceremony of the Tokyo 2020 Olympic Games was scheduled to begin.
Here’s why you need different logo file formats
What are the different logo file formats and why do I need them? JPEGs are the standard file format. PNGs offer better transparency. Less often, you will need the EPS, otherwise known as a vector file.