Have you ever heard ‘Change a logo by 10% and then you can legally use it’? We take a look at 2 examples involving Taylor Swift and Tabasco and explain why this is a myth.
The 10% Myth
Australia’s Vegemite Museum opens
The newly-opened Cyril Callister museum in the small Victorian town of Beaufort commemorates the inventor of Vegemite.
Happy Birthday Vegemite – an Aussie Icon turns 100!
When we asked 27 regular punters to name iconic Australian retail brands, we were shocked by the result.
HBO’s Succession – “Substack meets Masterclass meets The Economist meets The New Yorker”
A recent episode of HBO’s Succession features a cringe-inducing scene for designers.
Logo design by Comic Sans!
Take a look at these well-known logos, with one small change – their typefaces change to Comic Sans.
How long does it take to crack a Logo Design brief?
Sometimes, it takes forever, like you’re trying to pull blood from a stone. Occasionally, the process feels easy.
New branding for the Design Exec Club
New work—branding for the Design Exec Club – a global network of designers, thinkers and executives who share a unified passion for a better future.
Why is a logo like a love affair?
Why is a logo like a love affair? In the beginning, it’s all sunshine and roses and possibilities, ie. the ‘research’ or ‘ideas’ phase of designing a logo.
Here’s why you need different logo file formats
What are the different logo file formats and why do I need them? JPEGs are the standard file format. PNGs offer better transparency. Less often, you will need the EPS, otherwise known as a vector file.
Vale, Milton Glaser
You almost certainly know his work. He’s the designer of the ‘I love NY’ logo. His 2001 essay ‘Ten Things I have Learned’ always struck a cord.
